Build and Convert

E-commerce development for stores that get found and stay easy to run

Certified Service Disabled Veteran Owned Small Business

Certified Service Disabled Veteran Owned Small Business

Build and Convert

A store adds moving parts, and the parts decide whether anyone buys

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E-commerce development from CICOR Marketing is a complete online store build on WooCommerce or Shopify for businesses that want to sell when the doors are closed. We set up the platform, design the store in your brand, structure the catalog, configure payment, shipping, tax, and inventory, and add the product schema that puts prices and availability in Google Shopping and AI shopping results. The store connects to the accounting, shipping, and email tools you already run. Every store is quoted from a fixed scope after a short discovery call.

Take a marine parts maker with 400 products and a phone that rings all day with orders. The owner wants those orders online, so the staff can build parts instead of taking calls. The store that works is not the prettiest one. Its catalog is organized the way a boat owner searches. Its checkout does not fail on a phone. Shipping and tax calculate correctly, and each product page tells Google what it sells and what it costs. The maker is invented, but that is the list we work through on every store.

An online store adds products, variations, shipping, tax, payment, inventory, and the product content that decides whether anyone finds and buys. Miss one and the store leaks sales quietly. Get them right and the store does the work your phone used to.

Who It Fits

Who this is for, and who it is not

This service fits a business with products to sell online for the first time, a store on a platform that has become hard to manage, or a catalog that has outgrown a plugin. It fits a retailer with 40 products and a manufacturer with 400. It is one of four services in the Build and Convert group.

It is not the right fit if you do not sell products online; Website Design and Development is the right build for a service business. It is also not a fulfillment or customer service operation. We build the store and train your team to run it, and the day-to-day selling stays with you.

What Is Included

What is included

TECHNICAL

Platform setup and design in your brand

We set up WooCommerce or Shopify, choose and configure the theme, and design the store in your brand.

BUILD

Catalog structure and product pages

We build the category structure the way your customers shop, import the product data you supply in our template, and create the product page templates.

DIAGNOSIS

Payment, shipping, tax, and inventory

We configure supported payment gateways, shipping rules and rates, tax calculation, and inventory tracking, then test every combination before launch.

FOUNDATION

Product schema, categories, and technical SEO

Every product page carries product schema: name, price, availability, and reviews where you have them.

EXECUTION

Cart, checkout, and abandoned-cart email

Checkout is tested on phones first, because a checkout that fails on a phone loses the sale without a word.

ENABLEMENT

Training and handoff

Your team learns how to add products, process orders, change prices, and run a sale. You get handoff documentation and you own the store outright once it is paid for.

How We Work

How it works

A store follows the same six phases as a website build, with catalog import and checkout testing added to development. Stores with more than 100 products or custom integrations get a discovery phase first, so the estimate is built on facts.

1. Discovery. Catalog size, platform, integrations, shipping and tax rules, and who will run the store.

2. Design. Store and product page mockups in your brand, with two rounds of revisions.

3. Catalog build. Category structure, product templates, and the import of your product data.

4. Development. Payment, shipping, tax, inventory, and the connections to your accounting, shipping, and email tools.

5. Schema and testing. Product schema on every page, then test orders through every payment and shipping combination.

6. Launch and handoff. Staging review, launch, training, and documentation.

Why It Matters

Why CICOR Marketing for your store

Most store builders stop at the checkout. We build the structure that gets products found, because a store nobody finds is a warehouse with a website. Product schema, category pages that match how people search, and clean internal links are in every build. They are the same signals AI platforms read when a shopper asks for a recommendation.

CICOR Marketing is a full service marketing agency in Tampa, Florida, with a second office in Naperville, Illinois, and clients across more than 50 industries, including retail and manufacturing. When the store is live, the same team can run the ads and the email that fill it.

Questions

Frequently Asked Questions

WooCommerce fits a business that already runs WordPress, wants full control of the site, or sells products alongside articles and service pages. Shopify fits a business that wants a hosted platform with fewer moving parts and accepts a monthly fee and app costs. CICOR Marketing builds on both. We choose after discovery, based on your catalog, your integrations, and who will run the store.

An online store from CICOR Marketing is quoted after a discovery call, because the number of products, the variations, the integrations, and the condition of the product data decide the work. The quote is a fixed fee for a fixed scope. Platform, payment processor, and app fees are separate and paid to the providers.

Products show up in Google Shopping and AI results when each product page carries product schema with the name, price, and availability, and the store has a Google Merchant Center listing, which CICOR Marketing sets up. The page also has to be fast and crawlable, and the catalog organized in clear categories. Google reads the schema to show prices in search results. AI platforms read the same data when someone asks where to buy. CICOR Marketing builds that structure into every store.

Your team manages the store after launch. CICOR Marketing trains you to add products, process orders, change prices, and run sales, and hands over documentation. We do not handle fulfillment or customer service. Care plans for updates, backups, and hosting are available to clients, and ads and email programs can be added when you want the store to grow.

Ready When You Are

Start with the catalog, not the theme

The first question we ask is not what the store should look like. It is what you sell, how many ways it varies, and how your customers search for it. Answer those on the estimate form and you will have a platform recommendation, a scope, and a fixed fee within three business days.