Build and Convert

Website design and development that launches ready to be found

Certified Service Disabled Veteran Owned Small Business

Certified Service Disabled Veteran Owned Small Business

Build and Convert

Your website is the salesperson that never goes home

Website design and development from CICOR Marketing is a complete WordPress website build, or a redesign that keeps the rankings your old site earned, for businesses in Tampa, the Chicago area, and across the country. We write the messaging first, plan the structure, design the pages in your brand, and build the site with SEO on every page, advanced schema, and AI access from day one. It launches with a 30 day report that shows it.

A commercial painting company has a site built in 2018. On a phone it takes nine seconds to load, the first sentence says “welcome to our website,” and the phone number is at the bottom. A property manager comparing bids gives it four seconds and calls the next company. The company is made up; the site is not.

A website has three audiences now: people, who decide in seconds whether you can help them; Google, which decides whether to show you at all; and AI platforms like ChatGPT, which answer before anyone clicks. Most sites serve only the first.

Website build team

Who It Fits

Who this is for, and who it is not

This service fits a business that sells something people research before they buy: professional services, medical and legal practices, manufacturers, and home services companies. It is one of three services in the Build and Convert group. It also fits a redesign of a site that already ranks; the section below explains how the rankings move with you.

It is not the right fit if you need an online store; E-commerce Development covers that. Nor is it the fit for a brochure site by Friday, because we will not skip the work that makes a site findable.

What Is Included

What is included

DIAGNOSIS

Discovery and strategy

We start with your goals, your audiences, and what your competitors’ sites do well and badly. From that come a messaging framework and a sitemap, which you approve before design starts.

CONTENT

Messaging and page copy

Most websites describe the company. The ones that convert describe the customer’s problem and then show the way out.

CREATIVE

Design in your brand

You get homepage and interior mockups in your brand, with two rounds of revisions. Design follows the messaging, so your first sentence and phone number sit where a visitor looks first.

BUILD

WordPress development

We build the site on WordPress, responsive on every device, with forms, tracking, accessibility basics, and speed tuning done before you see it. You own it outright once it is paid for.

TECHNICAL

SEO, advanced schema, and AI access on every page

Every page launches with its SEO done: title, metadata, internal links, and advanced schema for its page type.

REPORTING

Launch, the 30 day report, and handoff

You review the finished site on a staging link before it goes live. For 30 days after launch we watch indexing, speed, and forms, then send a report that shows what was built and what it is doing.

How We Work

How it works

A standard site takes seven to thirteen weeks in six phases, with content and development running at the same time.

1. Discovery and strategy. Goals, audiences, messaging framework, competitive benchmark, and sitemap, approved by you.

2. Design and brand direction. Homepage and interior mockups, two rounds of revisions, approved by you.

3. Content development. Page copy written or migrated while development starts.

4. Development and technical SEO. The WordPress build, forms, tracking, accessibility basics, and speed work.

5. Schema and AI indexing. Schema for every page type, llms.txt, sitemaps, and redirects.

6. Quality check, launch, and handoff. Staging review, launch, training, documentation, and the 30 day report.

Slow feedback is why a site runs long.

Build and Convert

Replacing a site that already ranks

A redesign is a build with one extra job: keeping what the old site earned. Before anything is designed, we list every indexed page, every term the site ranks for, and every link pointing at it, and each page gets a decision: keep, merge, rewrite, or retire. Every old address is redirected before launch, the blog moves intact, and we compare the new site against a recorded baseline for 30 days after. The full method, and what a redesign fixes, is on the Website Redesign and Migration page. If you are not sure the site needs a rebuild, a Technical SEO Audit tells you what to fix without one.

Website build team

Why It Matters

Why CICOR Marketing builds sites this way

Most agencies build the site, then hand it to someone else to make it findable. We do it in the other order: messaging and structure first, then design, with schema and AI access built during development. That is the Digital Authority System, and our own site is built on it.

CICOR Marketing is a full service marketing agency in Tampa, Florida, with a second office in Naperville, Illinois, and clients across more than 50 industries. CICOR Marketing has worked in marketing and IT since 1997, and website design and structured data are the areas the team knows best.

Start The Conversation

Ask About Build and Convert

Tell us what you are trying to achieve. CICOR Marketing replies within one business day with next steps.

  • A reply from CICOR Marketing within one business day
  • A free consultation, limited to 30 minutes
  • A plan before any spend
  • Certified Service Disabled Veteran Owned Small Business
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Questions

Frequently Asked Questions

Page count, the copy to be written or migrated, images, and integrations move the number. The quote is a fixed fee that includes SEO on every page, advanced schema, AEO and GEO structure, and page copy, which other builders often add later at extra cost.

A standard business website from CICOR Marketing takes seven to thirteen weeks from kickoff to launch. The work runs in six phases, and content and development happen at the same time to keep the schedule short. The biggest factor in the timeline is how quickly you review and approve each phase.

Website design from CICOR Marketing includes discovery and strategy, a messaging framework and sitemap, page copy, homepage and interior mockups with two rounds of revisions, the WordPress build, forms and tracking, SEO and advanced schema for every page, an llms.txt file, redirects from old URLs, a staging review, launch, a 30 day post-launch report, training, and handoff documentation.

A redesign hurts SEO when page addresses change without redirects, content that ranked is deleted, or the new site blocks crawlers. It does not have to. CICOR Marketing audits what your site ranks for, maps every old URL to a new one, keeps the content that earns traffic, and compares rankings against a pre-launch baseline for 30 days after launch, so any drop is caught and fixed early.

Ready When You Are

Find out what your next site has to fix first

Most owners who ask for a new site have one problem that costs them the most: a slow phone experience, a first sentence that says nothing, or pages Google cannot read. The estimate call finds it and says whether a redesign or a smaller fix is the better move. Within three business days you have a scope, a fixed fee, and a timeline.